The Role Of Employees In Brand Marketing

A passionate employee telling the story of the company and the reason behind their passion is the most powerful form of advertising IMO. The word of mouth exposure from that has the power to do some amazing things.

Real truthful and authentic communications are the key. Corporate speak and messages that are generic and try to pander to the masses just don’t work.

I want to hear reasons why from my friends and family and not from a company’s marketing department.


Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s